First new wireless carrier in over a decade launches in London with no-term-contract mobile service; WIND Mobile shows support for the community and begins network rollout in London region

London, ON – December 13, 2011 – Today, WIND Mobile officially launched in London, Ontario with the announcement of the WINDthanks London Community Grant. As a way to introduce itself to the community WIND will give a $10,000 grant to one organization or charity in London to support a project that brings positive change to the community.

“Our goal is for all Canadians to benefit from wireless change offered by WIND Mobile,” said Anthony Lacavera, Chairman and CEO of WIND Mobile. “Now Londoners can join the hundreds of thousands of Canadians who are already enjoying freedom from contracts and value for their dollar. Our national expansion is our key objective and that’s why we’re especially happy to be opening our doors today in London.”

With its launch, WIND Mobile becomes the first new wireless in London in over a decade. Since launching nearly two years ago, WIND Mobile has now secured more than 350,000 subscribers and expanded into markets like Waterloo and Niagara regions this year with plans for further network expansion throughout the country. Some of the cities where WIND will launch next year include Barrie, Peterborough, Windsor, Kingston and Belleville in Ontario as well as Mission in British Columbia. WIND will also be the first new carrier to expand to the east coast, Manitoba and Saskatchewan when it launches in Halifax, Winnipeg and Regina in 2012.

On top of providing positive change to wireless consumers, WIND is also dedicated to giving back to the communities where it operates. The WINDthanks Grant allows Londoners to make recommendations to WIND about projects that they think will make a difference in their community. Projects will be judged based on how the project will benefit the community, the innovation, uniqueness or need for the project in the community and the support the project receives from Londoners.

“I’m proud that one of the core values we always prioritize at WIND is our role within the community and that is no different here in London,” said Anthony Lacavera, Chairman and CEO of WIND Mobile. “The WINDthanks Grant allows us to bring positive change directly to the community and has the added bonus of giving Londoners the opportunity to let us know exactly what would benefit their community most.”

Individuals, organizations and charities can nominate projects for the grant online at www.WINDmobile.ca/WINDthanks. The deadline for submissions is January 13th, 2012 and the grant recipient will be announced in February 2012.